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Privacy Policy

Last Updated: 22-Jun-2026

Welcome to sutaknot.com ("Website", "we", "our", "us"), an online retail platform offering clothing, sarees, apparel, fashion accessories, and related products.

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit, register, browse, purchase products from, or otherwise interact with our Website.

This Privacy Policy has been prepared in accordance with applicable Indian laws and other applicable data protection and information technology laws.

By accessing or using our Website, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

A. Information You Provide Directly

When you create an account, place an order, subscribe to communications, or contact us, we may collect:

  • Full name

  • Mobile number

  • Email address

  • Billing address

  • Shipping address

  • PIN code

  • Order details

  • Customer service communications

  • Preferences and wishlist information

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B. Account Information

When you register for an account, we may collect:

  • Username

  • Login credentials (stored securely in encrypted form)

  • Account preferences

  • Order history

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C. Payment Information

Payments on our Website are processed through authorized third-party payment gateway providers.

We do not store complete payment card details such as:

  • Debit card numbers

  • Credit card numbers

  • CVV numbers

  • Net banking credentials

  • UPI PINs

Such information is processed directly by the payment service provider in accordance with applicable banking and payment regulations.

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D. Automatically Collected Information

When you access our Website, we may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Operating system

  • Date and time of access

  • Pages visited

  • Website usage information

  • Referral URLs

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E. Cookies and Similar Technologies

We use cookies and similar technologies to:

  • Keep users logged in

  • Remember shopping cart contents

  • Improve user experience

  • Analyze website performance

  • Personalize content and promotions

You may disable cookies through your browser settings, although certain features may not function properly.

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2. Purpose of Processing Personal Information

We process your personal information for the following purposes:

  • Creating and managing customer accounts

  • Processing and fulfilling orders

  • Shipping and delivery of products

  • Providing customer support

  • Sending order confirmations and updates

  • Managing returns, exchanges, and refunds

  • Detecting fraud and unauthorized activities

  • Improving website functionality and user experience

  • Conducting analytics and business operations

  • Sending marketing communications (where permitted or consented to)

  • Complying with legal obligations

3. Legal Basis for Processing

We process personal information based on: Your consent Performance of a contract (such as processing purchases) Compliance with legal obligations Legitimate business purposes permitted under applicable law Where consent is required, you may withdraw consent at any time, subject to legal or contractual restrictions.

4. Sharing of Information

We may share your personal information with: Service Providers

 

Including:

  • Payment gateway providers

  • Shipping and logistics partners

  • Hosting providers

  • Cloud service providers

  • Customer support platforms

  • Analytics providers

  • Legal Authorities

  • Where required by law, regulation, court order, or governmental request.

 

Business Transfers

If our business is merged, acquired, restructured, or sold, customer information may be transferred as part of that transaction.

We do not sell your personal information to third parties.

5. Data Retention

We retain personal information only for as long as necessary:

  • To fulfill orders

  • To provide customer service

  • To comply with tax and accounting requirements

  • To resolve disputes

  • To meet legal obligations

After the retention period, information may be securely deleted, anonymized, or archived as required by law.

6. Your Rights

Subject to applicable law, you may have the right to:

  • Access your personal information

  • Correct inaccurate information

  • Update your account details

  • Request deletion of personal information

  • Withdraw consent

  • Request information regarding processing activities

  • Lodge complaints regarding data processing

  • To exercise these rights,

please contact us using the details provided at Contact Us.

7. Marketing Communications

With your consent where required, we may send:

  • Promotional offers

  • Product updates

  • Festival and seasonal sale notifications

  • Newsletters

 

You may unsubscribe at any time by:

  • Clicking the unsubscribe link in emails

  • Contacting customer support

  • Updating communication preferences in your account

8. Third-Party Links

Our Website may contain links to third-party websites, social media platforms, or services.

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We are not responsible for the privacy practices, content, or security of such third-party websites. Users should review their respective privacy policies.

9. International Data Transfers

Where necessary, your information may be processed or stored on servers located outside India by our service providers. Such transfers will be undertaken in accordance with applicable legal requirements and appropriate safeguards.

10. Changes to This Privacy Policy

We may revise this Privacy Policy from time to time.

 

Any changes will be posted on this page with an updated "Last Updated" date. Continued use of the Website after changes are posted constitutes acceptance of the revised Privacy Policy.

By using sutaknot.com, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information as described herein.

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